Cruelty Free
Non-toxic
Sustainable Development
Dr Murad
Intentional
Our formulations are deeply rooted in nature and the power of alchemy and botany. Our first step when creating our products is to select botanical-forward and evidence-based ingredients. Connecting with nature's ability to deeply nourish and heal the skin has given us the ability to create not only effective products, but an intentional skincare experience to our customers.
Ethical
Our products are created by us and handmade in small batches using 100% natural, botanical ingredients. We source our ingredients locally as much as possible, and our products are sustainably made.
Holistic
Wellness is the foundation of everything that we do. We believe that skincare can be an integral part of one’s healing and self-care journey. We want to challenge the social norms of what it means to be well and to access wellness.
Skin that is supple, radiant & moisturized. Say hello to your new everyday look with the Afiya Glow Daily Collection.
Shop the lookSkin that is supple, radiant & moisturized. Say hello to your new everyday look with the Afiya Glow Daily Collection.
Shop the look
The concept of beauty is ever-changing, dynamic and multi-faceted. Over many generations, beauty standards and trends have been constantly evolving, and many of us have...
Afiya Beauty was created by sisters Shamsa and Kaltum, from our combined passion for holistic health and clean beauty. We hand select the finest natural ingredients and create and formulate our products with the intention to make skin glow and benefit the skin’s health…
